Cultural Influences on Color Choices in Statistical Graphics

Abdulrahman Alruways Co-Author
University of Nebraska Omaha
 
Mahbubul Majumder First Author
University of Nebraska at Omaha
 
Mahbubul Majumder Presenting Author
University of Nebraska at Omaha
 
Tuesday, Aug 5: 10:50 AM - 11:05 AM
2500 
Contributed Papers 
Music City Center 
This paper investigates color preferences in statistical graphics across different cultural and regional contexts. Participants from three countries-Saudi Arabia, the USA, and India-were surveyed to explore how cultural background influences their choice of warm or cool colors in data visualizations. Each participant was presented with a series of statistical graphics and asked to indicate their preferred color schemes. Preliminary findings reveal significant associations between color preferences and nationality in certain types of graphics, suggesting that cultural factors may play a crucial role in shaping visual perception and interpretation. These insights have important implications for designing culturally adaptive and inclusive data visualizations.

Keywords

Graphics Color

Color Preferences

Statistical Graphics

Cultural Influences

Data Visualization 

Main Sponsor

Section on Statistical Graphics